Inspirational

A definite inspiration for my visual EP.

Practice- VJing In A Club Atmosphere

As I'm making a 6 track visual EP for my business proposal I have had to find out what works well in a club atmosphere. For this I hooked up with some friends in my hometown and took my projector to a gig that was taking place during the Easter holidays called "Hootnanny" I arrived at the venue and helped my friend setup his VJing software. We booth sat in the back of the club and did the visuals to go along side the DJ's for the night.

Promotion- The Soundcloud Loophole

After a few months of using SoundCloud I've noticed a regular amount of spam appearing it my inbox, SoundCloud users can make a track private then invite the whole of there followers or following list to listen. Anyone who receives the message sees a link and track listing from the sender. This suddenly means on SoundCloud you can import email addresses and contacts from Gmail, Hotmail, Myspace, and many more networking sites. For someone who has over 20,000 myspace friends this means you have the capability to email anyone who uses the same email for there SoundCloud.
The only downfall is you can only privately share a track to no-more than a 100 people if you are aren't a paying user, so you buy a membership send out the spam and then cancel your membership before the 14 day trial ends to claim your money back.
An obvious abuse of a site that is doing a lot for the industry but you have to take advantage before these loopholes close.

Promotion- If You Can't Get Booked Book Yourself.

Speaking to a friend who DJ's and who also lives in London we have decided to put on our own Electro night ill be in charge of the artwork, flyers, posters , and online advertisement and he will be taking care of the actual booking, sound system and flyering.
The night will be called SPIEL and will be a mixture of House, Electro and Techno.
The contracts for the venue have already been signed and now its just the promotion left.

Promotion- London Gig

So I looked for a similar artists and and noted where they where being booked and by what promoters they where being booked. Got in touch with one promoter who books for all of the Appetite For Electro nights and have now organized playing a 30 minuet live set at Shoreditch at Catch with 2 friends supporting.
The promoter books all over London and works for a freelance DJ booking agency so this is defiantly the man to impress.

Promotion-Pokemon Masters Ball

I spoke to a friend a few months ago who had told me during the Easter holidays in Coventry he would be putting on a small night under the name "Pokemon Masters Ball".
So i organized doing a 40 minuet live set using some midi controllers and a Macbook for the performance. The night was a semi-success but wasn't the best suited venue and the night didn't pull in many punters.

Promotion- Radio Play

I Heard about the Beth Elfyn Wales Introducing BBC Radio 1 show and submitted two of my latest tracks after a few months I received an email telling me my track was going to be played on that nights show.

"Hi just to let you know, we'll be playing Want To Hear in BBC Introducing in Wales show tonight from midnight.
Listen live on Radio 1 in Wales or online and for 7 days afterwards here http://tinyurl.com/r1wales
Cheers "

After I got the good news I updated all my networking platforms myspace, facebook, soundcloud letting all of my listeners know that track was going to be played that night. I also recorderd the Beth Elfyn introduction and play to be used as a form of promotion in the fututre.

As well as the recording I made sure I emailed the producer to secure a chance of being played again the next time I have a release.


Oscar Later on BBC Radio 1 with Bethan Elfyn by OscarLater